Finding ways to make its marketing budget stretch as far as possible is a top priority for most businesses, and when in the market for a promotional product that’s kind to a company’s bottom line, using reusable pop-up banners is a choice that’s hard to beat.
A printer’s banner printing service will be able to construct ones to each of its customer’s exact specifications, and the following tips can help to craft the most effective banners possible:
Pop-up banners are easy to put up and take down, and don’t take up much storage space. Since they can be used over and over, care should be taken in their design to ensure that they will be “evergreen” and still relevant over the next few years. Since studies have shown that they will only have a very brief time to catch the attention of passersby, their message should be clear, concise and readable from a distance away.
Another design factor to keep in mind is the use of graphics. They should tie in well with any branding a company or organization currently uses, and this includes fonts and color choice. Its logo should be placed at the top with the main message placement at eye level, and any images used should be of a high quality.
Pop-up and roll-up banners are versatile promotional products that can help any business or group to maximize the impact of its marketing budget. A printing services provider will have various styles to choose from, and they can all be customized to each of its customers’ individual needs, budgets, and specifications.