Offering educational seminars to the community can help businesses develop a reputation of being an expert in their industry, which can increase consumer trust in the brand. The following are three items companies should take to their presentations to promote brand awareness.
A consumer's interactions with an organization can continue even after the seminar is completed. Offering brochures to attendees will provide them with take-home information for future reference. Customizing the brochures to feature the store's symbol as a watermark will ensure each use of the item will grow the person's familiarity with brand imagery. Businesses can also use print companies to place their contact information inside the brochure.
2. Promotional pens
Giving a free item to visitors will help presenters establish a positive connection with their audience. Promotional pens are useful writing utensils that consumers can easily take with them back home or to their office. The pens can be designed to represent key brand elements to the user, such as the organization's logo, catchphrase, and color combinations.
3. Pop-up banners
Presenters can add some visual flair to their seminar by bringing pop-up banners to reinforce brand identifiers to the crowd. The displays may also share the store's contact details with the audience, like its social media pages, phone number, and a link to its website. The pop-up banners can also be used outdoors to promote the seminar to motorists.
Organizing community classes is an excellent way for organizations to connect with consumers and become more trustworthy to attendees. Any store may use printing services to create the listed items and improve their seminars.