One effective way of sharing information is to create a resource table where people can meet with your organization’s representatives. Setting up booths during events can help clubs, local nonprofits, and business owners connect with their intended audiences. There are three tips anyone can follow to make excellent resource tables.
Bring distributable materials to the event
Organizations can work with print companies to create educational pamphlets visitors can grab and take home for later reference. You should also offer promotional products at your booth to attract more guests. People like receiving free items, so having pens, stickers, and branded candy at your stall can incentivize eventgoers to engage with your organization.
Stand out with proper signage
It’s important to make sure your resource table doesn’t blend in with the rest of the stalls at an event. Organizations may use printing companies to create banners that greatly improve the visibility of their booth spaces. The signs you bring to a festival should also include your brand’s website address and social media pages.
Come prepared for your visitors
Stock your table with the necessary materials for accomplishing your goals at an event. For example, an organization that wants to expand its contact list should bring promotional pens and notepads to its booth to ensure visitors can write down their information. Customize one of your banners with an FAQ section to help answer common consumer questions about your cause.
Resource tables are great for engaging with the public, especially if you know how to properly create them. Any organization can rely on these tips to improve how they share information with consumers at events.